meet lesley

“I’ve spent decades building brands and studying the soul — Beneath The Gloss is where it all comes together: brand, business, intuition, and transformation. It’s for anyone or any brand ready to align, evolve, and thrive.”

Founder of Beneath the Gloss

Brand Builder. Former CMO. Transformation Expert.

II’ve spent over 20 years in brand, marketing, and product leadership, launching and scaling beauty, wellness, and lifestyle brands at every stage of growth. As a former Chief Marketing Officer and now a strategic advisor to founders and executives, I’ve built high-growth companies, led cross-functional teams, and guided brands from idea to impact.

But long before my career began, I was deeply immersed in personal growth and spiritual study. It’s a path I’ve been walking even longer than I’ve worked in business.

I’ve walked through burnout. Reinvention. Personal trauma. I know what it means to look successful, but feel disconnected. And I know how powerful it is to reconnect with your truth and build from that place.

I hold certifications in life coaching, Lagree fitness, and Reiki, and have spent more than two decades exploring practices like meditation, mindfulness, Human Design, and other transformational frameworks. These didn’t just support my healing; they’ve shaped how I live, lead, and serve.

Now, I bring both worlds together — the strategic and the spiritual — to help people and brands align with what’s real, grow with clarity, and build from the inside out.

Through Beneath The Gloss, I work with clients who are ready to stop performing and start aligning. To create brands, businesses, and lives that thrive with clarity, integrity, and joy.

You’ll often find Penelope curled up next to me in sessions, on set, or in strategy mode. She keeps things grounded, vibes high, and honestly, she’s everyone’s favorite.

A woman with long black hair smiling and holding a small fluffy dog with beige fur against a plain gray background.
    • Strategic clarity and brand intuition

    • Blending insight, experience, and emotional intelligence

    • Seeing what others miss and guiding them through it

    • Helping people and teams build from the inside out

    • Being the trusted partner in moments of change and growth

    • Deep expertise in beauty, health, wellness and lifestyle

    • Developing systems and processes that are nimble, efficient, and scalable

“As a startup founder, I’m constantly navigating unpredictable stressors, and keeping my mental health steady is essential. Lesley has a rare ability to help me recalibrate when things feel off, and I often find myself reaching for the tools she’s helped me develop.

After nearly two decades of working with her, I can say with confidence: Lesley is one of the sharpest, most intuitive people I know. Her background in marketing gives her a deep grasp of business dynamics, but what truly sets her apart is her ability to zoom out, spot what’s not working, and zero in on exactly how to fix it..” 

Liz Snower, Cofounder, Iconiq